Lead magnet funnels encourage engagement from users by building trust and interest over time. Although, lead magnet funnels are generally used as a soft-sell approach to generate leads and sales, we help to strategise and implement the funnel to meet your goals and adapt it for your business to boost brand awareness.
One of the main advantages of a lead magnet funnel is that you can offer free content as a non-committal incentive to persuade users to submit their contact details to be added to your mailing list. Your mailing list will allow you to contact relevant people and build up their awareness of your brand over several carefully planned emails.
Every lead magnet funnel starts with an entry point to incentivise the user to submit their email address/details in exchange for valuable content. The first email they receive, which may contain a link to free content, is then triggered and they are then sent subsequent automated emails, determined by the lead magnet funnel we create.